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E-commerce & retail · United States

A custom shirt company added 409 indexed pages, more than doubling its footprint.

Mild to Wild Custom Shirt Apparel is a clothing company selling custom shirts. This is what changed after the site connected to Rank Authority, measured in Google Search Console.

MWMildToWildCustomShirtApparel.com

+124%indexed-page growth
330739
indexed pages · Aug 5 → latest
Indexed at signup330Aug 5
Indexed latest739latest count
Pages added+409#2 of 25 by volume
Multiplier2.2x#16 of 23 by growth %
Windown/aend date not published
01

The result, visualized

Five views of the same measured result.

Every chart below is drawn from two measured Search Console counts (at signup and at the latest check) plus the published window. Derived figures (multiplier, weekly rate, percentile) are calculated from those.

Trajectory

From 330 to 739 indexed pages

Only the two endpoints are measured; the curve between them is drawn to show direction, not week-by-week data.

Illustrative trajectory from 330 to 739 indexed pages; only the start and end points are measured0400800 330739 Signup · Aug 5Latest countwindow not published Illustrative trajectory between measured start and end points
Before / after

Indexed pages, signup vs. latest

Mild to Wild Custom Shirt Apparel added 409 indexed pages.

Indexed pages at signup 330 versus latest 739, a gain of 4090400800 330739 At signup · Aug 5Latest +409
Multiplier

How many times larger the index is

The site's indexed footprint is 2.2x its starting size. The portfolio median is 2.6x.

Multiplier 2.2 times the starting indexed pages; portfolio median 2.6 times 1x5x10x15x20x2.2xlatest count / signup count tick = portfolio median 2.6x
Data coming soon

Pages added per week

The homepage card shows a start count and a latest count but no end date, so a weekly rate is not calculated. A dated Search Console export would add it.

Coverage

Indexed vs. not indexed today

Of the pages Google knows about on the latest count, 42% are indexed. Pages that are not indexed are the remaining opportunity.

At the latest count 739 pages indexed and 1.01K not indexed, 42% indexed 42%indexed Indexed · 739 Not indexed · 1.01K 12 reasons reported by Google
Benchmark

Against the Rank Authority portfolio

At +124%, Mild to Wild Custom Shirt Apparel ranks #16 of 23 by growth, ahead of 32% of the other cases. The portfolio median is +161%.

Mild to Wild Custom Shirt Apparel growth +124% versus the portfolio of 23 cases, median +161%10%25%50%100%250%500%1000%2000%median +161%Auto Recon Express: +13%Carter Psychotherapy: +18%Stripes PLS: +26%Freight-Tec: +38%Soteria HR: +43%Limousine South Bay: +50%Medsco Fabrication: +74%Mild to Wild Custom Shirt Apparel: +124%Your Golf Guru: +130%TINCO Sheet Metal: +135%Good Grains: +155%The ADU Pro: +161%SoFlo Group: +213%PicsPhotoBooth: +263%Bundle to Bundle: +270%Harris Plumbing TX: +292%Little Speech Corner: +300%Master Markings: +347%Brea Auto Body: +360%Summertime Construction: +550%Gold Ridge Appliance Repair: +650%Star Beachboys: +804%Private Money Billboard: +1,750%Mild to Wild Custom Shirt Apparel +124%Indexed-page growth, log scale · each dot is one Rank Authority client
02

Industry context

Why AI visibility matters for custom apparel companies

Custom apparel buyers (teams, schools, small businesses) ask practical questions about minimums, turnaround and print methods, and AI assistants now answer many of them.

For retail queries, Yext found brands' own websites were the largest single source of AI citations (47.6%). Clear product and method pages are what an apparel brand can contribute.

Sources: Yext Research, 6.8M AI citations (2025)

03

The challenge

Where Mild to Wild Custom Shirt Apparel started

Apparel catalogs generate many pages, but not all of them get indexed. At the latest count, Google reported 1.01K pages not indexed for 12 reasons, alongside 739 indexed.

At signup on Aug 5, the indexed count was 330.

04

The approach

What the Rank Authority platform does

This describes the platform's published capabilities that apply to a site like this one. It is not a log of every change made to Mild to Wild Custom Shirt Apparel.

  1. 01

    AI Optimization

    Scans every page continuously and deploys fixes for the issues that keep pages out of the index.

  2. 02

    RankLink

    Organizes product and category pages into clusters around pillar pages.

  3. 03

    AI Visibility

    Publishes citation-targeted artifacts and tracks them across 9 AI platforms.

Scan the siteConnect the CMSConnect Search ConsoleAutopilot writes, ships & indexes

Google decides when it indexes, which realistically takes three to four weeks. Nothing is held hostage: cancel and every artifact, fix and article stays live.

05

Results & interpretation

What the growth means for AI discoverability

Mild to Wild Custom Shirt Apparel added 409 indexed pages, taking its index to 2.2 times its starting size. That ranks #16 of 23 Rank Authority cases by growth rate and #2 of 25 by pages added.

Growing from 330 to 739 indexed pages (+124%) means far more of the catalog is now eligible to appear in search and AI answers. The 1.01K not-indexed pages show there is still room to grow.

Why indexed pages matter: AI answer engines like Google's AI Overviews and AI Mode build on Google's index, and other assistants draw on search indexes and the web. A page that is not indexed cannot be retrieved, matched or cited. Indexed-page growth is not the same as citations or customers, but it is the precondition for both.

Rank Authority reportsIndexed pages grew 330 → 739 (+124%) since Aug 5, adding 409 indexed pages.
Data coming soon

AI citation evidence

Screenshots or tracked citations from ChatGPT, Perplexity, Gemini and Google AI naming this business.

Data coming soon

Search performance

Search Console impressions and clicks over the same window.

Data coming soon

Business outcomes

Calls, leads or bookings attributed to organic and AI search.

06
MW
“I have had a very good experience with them, they talked to me and walked me through every process. I would highly recommend them to anyone else who needs help. They are really nice and great…”
Jeff Schneider · Mild to Wild Custom Shirt ApparelReview as published on rankauthority.com
07

For businesses like yours

What this means for you

Catalog businesses often have more pages than Google indexes. Closing that gap is one of the most direct ways to become more discoverable.

Run a free AI visibility scan →

08

FAQ

Questions about this case

Why do two figures exist for this case?

The homepage card shows 330 to 739 (+409, +124%); the homepage JSON-LD says 330 to 660 (+330) in 33 days. The card figures are used.

How long was the window?

The card shows a start date (Aug 5) and a latest count, not an end date, so pages per week is not calculated.

What did the client say?

"I have had a very good experience with them, they talked to me and walked me through every process."

How were these numbers measured?

Indexed-page counts come from Google Search Console as shown on the Rank Authority homepage case card: 330 at signup and 739 at the latest count. Multiplier, weekly rate and percentile are calculated from those figures.

Can I see results like this for my site?

Run the free scan to see where your site stands across all 9 AI platforms. Sites of 50 pages or fewer can use the Free plan with every feature included. Results depend on your site, market and competition.

09

Related case studies

More results like this

GGE-commerce & retail Good GrainsOrganic cereal brand +155% 22 → 56 indexed pages Read the case study →BBE-commerce & retail Bundle to BundleChildren's clothing rental +270% 256 → 947 indexed pages · 96 days Read the case study →YGEvents, travel & lifestyle Your Golf GuruSports training +130% 56 → 129 indexed pages · 34 days Read the case study →

← All 25 case studies

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